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Consumer Behaviour and Expectations [Download]

Consumer Behaviour and Expectations: The 2017 Christmas Season Report [Download]   In partnership with      During the months of November and December, consumers descend upon retailers (both brick & mortar and online) and spend significant amounts during the Christmas season. Add to it unofficial “holidays” like Black Friday and Cyber Monday, and the festive period […] Read More

10 Tips for Creating Great Webinar Content [On-demand Webinar]

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200+ speakers, 10 theatres and 10 reasons why TFM 2017 will make you a better, smarter marketer

TFM 2017 is designed to help to push the boundaries of your marketing capabilities by exposing you to some of the smartest minds in the business. Here are 10 things we are most excited about Read More

The Future of Chatbots Report [Download]

The Future of Chatbots Report aims to better understand the rapidly evolving chatbot landscape. The findings of the report are based on a survey commissioned by SAP Hybris in collaboration with both Technology for Marketing (TFM) and eCommerce Expo. Read More

5 effective tactics that help increase email deliverability

To put your business at a competitive advantage let’s dive into the best practices which help you increase the likelihood that your email will reach the inbox and be read by subscribers. Read More

CloserStill Media acquires TFM, eCommerce Expo

CloserStill Media and Justin Opie and Graeme Howe have today announced that they are acquiring Technology For Marketing (TFM) from UBM. Read More

It’s good to be bad – In conversation with Jaguar Land Rover and Spark 44

Jason Fitzgerald, marketing operations manager for Jaguar Land Rover, in conversation with Lee McEwan, Strategy Director at Spark 44, the agency that conceived the Good-to-be-Bad campaign. Read More

Essential Digital Marketing Tools

Smart Insights' recommendations for the best online tools available to digital marketers. Read More

Digital marketing megatrends 2017

For marketers, it pays to be in the know. Marketing is a cutthroat industry and if a marketers isn’t up on the latest trends and tips, they might be liable to fall behind the rest of the pack. With this in mind Smart Insights has put together an article taking an in-depth look at what […] Read More

Enter the Customer Data Platform

How would you like to find a magic wand that makes your current marketing systems more powerful, new systems easier to deploy, and all systems run faster? It sounds too good to be true, but that wand actually exists. It’s called a Customer Data Platform. Read More

Why out-stream is reigning supreme

Though significant, overall pre and post-roll investment only grew by 12%, while out-stream and social video expenditure skyrocketed by 234% to reach £465 million. It’s clear that the popularity of in-stream in video is fading. But the question is: why? Read More

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Consumer Behaviour and Expectations [Download]

The Future of Chatbots Report [Download]

Managing Digital Marketing in 2017 Report [Download]

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