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How ugly is your customer face? 3 tools to develop more attractive customer experiences

If you listen hard, can you hear the customer experience? Even if you don’t realise it, you’re delivering one right now and it might be costing you money.

A Blagger’s Guide to Artificial Intelligence [Download]

As data grows exponentially, AI is able to step in and take some of the strain. Download this guide to find out a selection of the ways AI is being used in marketing today.

Adobe Virtual Analyst can turn complicated data analysis into a “two minute job”

We met Ben Gaines, Senior Product Manager for Adobe Analytics to ask him about their new Virtual Analyst and how analytics is changing marketing.

Consumer Power – The strongest force in marketing

The digital revolution completely shift the consumer power. Nowadays consumers interact much with brands on informal bases, and prefer to be shown than told

Four questions to ask yourself before implementing an A/B test

Predicting the uplift of an A/B test doesn't have to be a guesstimate situation! It is simple if you start with asking yourself these four questions...

Do Algorithms Dream of Electric People [On-Demand Webinar]

Putting the neuromarketing principles into practices in the digital age to tansform performance marketing with creative insight and human understanding.

Top reasons to develop ‘video-first’ customer experience

It’s indisputable: video is on the rise, and the trend shows no sign of abating. Here are tips for how to make the most of it.

Great digital marketing emerges from the crossover between different skillsets

Jane Cave, Managing Director of the IDM gives her views on how marketing teams are changing in 2017.

Why 2017 is the year marketing teams will specialise and restructure

New research reveals how marketers are restructuring to cope with the technology-driven challenges of the year ahead.

How technology and customer-focus is changing marketing teams

Marketing teams have changed dramatically in recent years, and this evolution is predicted to continue at a significant rate, says Pure 360's Komal Helyer.

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A Blagger’s Guide to Artificial Intelligence [Download]